Happy Monday, fabulous!
This week's business tip: In marketing your services, and building your brand, authenticity is the secret sauce to your success.
This past week, I had so much fun speaking to the students of the Institute of Entrepreneurial Leadership (IEL) at JFK University about lending options for their small businesses.
As a business coach, at times I help my clients attain funding for their businesses. As an entrepreneur, I've also gone through the process of applying for, and attaining, funding. During my talk, I shared my personal struggle with finances in hopes of creating a safe space for the students to open up about any challenges they were facing.
Remaining authentic, honest and transparent about my growth as a business owner is something I take very seriously. Often times, we feel so alone as entrepreneurs (or just as human beings for that matter!) and in sharing my story, I want to help others feel a sense of connection.
In this week's #MoneyandMimosas, we learn how authenticity has helped Kevin Hart build his business empire.
And now I'd love to hear from you! How do you remain authentic in your business?
Let me know in the comments below!
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